OPPO launches F5

OPPO has launched their first Artificial Intelligence (AI) technology for selfies and a full-screen device, F5 - a technology designed to personalize beautification for subjects on a selfie image. The A.I. Beauty technology will take selfie photography to a new level of quality and it is priced at Rs 19,990. The phones will put up for sale from November 9 and will be available both online and offline.

Two other models were also launched, the F5 6GB edition Rs 24,990 (Red and Black Edition) and the F5 Youth (Black and Gold Edition). These two variants will be available in December.

"Our focus has always been on bringing the best photography and Selfie experience to the Indian consumers. We have been leading the Selfie industry in the Indian market with our Selfie Expert F series for which we have received immense response, especially from the youth. With the launch of F5 that offers the first A.I. Beauty technology in India, we are confident of going further ahead in this journey. Thus, the new brand slogan, The Selfie Expert & Leader, truly represents our ambition to continue being the leaders in the market," said Sky Li, Global VP, OPPO and President of OPPO India.

OPPO also announced a new brand ambassador, youth icon and Bollywood superstar - Sidharth Malhotra, in addition to Deepika Padukone.

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